Did you know that using custom Point-of-Purchase (POP) displays can dramatically increase your product sales? Here are some interesting facts that show how custom POP displays can help you grow your business.
POP Displays Attract Customer Attention Custom POP displays grab your customers’ attention, making them pause and take a closer look at your products. According to research, 60% of buying decisions are made in-store, which means that an attractive and eye-catching display is crucial to increasing sales.
Targeted Marketing Custom POP displays allow you to market your products to specific target audiences. By customizing your displays according to the interests and preferences of your customers, you can increase the likelihood of them buying your products.
Increased Product Visibility Custom POP displays make your products more visible to customers. By placing your products at the right point in the store and making them easily accessible, you can encourage your customers to purchase your products.
Improved Brand Recognition Using custom POP displays can also help increase your brand recognition. By including your brand’s logo and colors on your displays, you can create a lasting impression on your customers and improve brand recognition.
Greater Sales The ultimate goal of using custom POP displays is to increase sales volume. Studies show that customers are more likely to buy products that are displayed in an attractive, eye-catching way. By effectively using custom POP displays in your retail stores, you can significantly increase your product sales.
In conclusion, custom POP displays are an effective and proven way to increase product sales in retail stores. By using eye-catching and targeted displays, you can attract the attention of your customers, improve brand recognition, and ultimately increase your sales volume. Incorporate custom POP displays into your retail strategy today and see how it can help your business grow!